Agile Product Management with Scrum: Creating Products That Customers Love

Agile Product Management with Scrum: Creating Products That Customers Love

The First Guide to Scrum-Based Agile Product Management In Agile Product Management with Scrum, leading Scrum consultant Roman Pichler uses real-world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team. Benefitting from Pichler's extensive experience, you'll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face. Coverage includes
Understanding the product owner's role: what product owners do, how they do it, and the surprising implications
Envisioning the product: creating a compelling product vision to galvanize and guide the team and stakeholders
Grooming the product backlog: managing the product backlog effectively even for the most complex products
Planning the release: bringing clarity to scheduling, budgeting, and functionality decisions
Collaborating in sprint meetings: understanding the product owner's role in sprint meetings, including the dos and don'ts
Transitioning into product ownership: succeeding as a product owner and establishing the role in the enterprise This book is an indispensable resource for anyone who works as a product owner, or expects to do so, as well as executives and coaches interested in establishing agile product management.

Title:Agile Product Management with Scrum: Creating Products That Customers Love
Edition Language:English
ISBN:9780321605788
Format Type:

    Agile Product Management with Scrum: Creating Products That Customers Love Reviews

  • Ben Love

    This book is a disaster. It has nothing related to Product Management but instead talks almost exclusively of a new role called Product Owner.Reading above this books obvious crowbarring of yet anothe...

  • Eduardo Ferro

    This is one of the few books devoted to the role of Product Owner I've seen ...The book focuses on understanding the role of product owner, create the product vision, working with the backlog, release...

  • Mark

    Even after carefully studying the Product Owner role from many angles, this book taught me a lot about this role. For example, among many other things, Roman Pichler did a great job describing many re...

  • Hannah

    As a new Product Owner transitioning into the role, this book was recommended to me as an intro to PO in Agile. I read it when I first started out, and absorbed probably about 15-20% of the content. A...

  • Sopha Nem

    If you are a new product owner or would like to quickly get an idea what product owner role is all about - this is the book for you. This also means that if you already know a lot about agile/scrum an...

  • Ravi Singh

    This book is meant for product owners who are new into this field. The book will explain various aspects of the product owner role without going to deep into various techniques. Readers should have kn...

  • Steve Mayberry

    Quality of writing - one starQuality of content - 2.5 starsQuality of shortness, bringing me one book closer to my 2017 reading goal - five stars...

  • Kresimir Mudrovcic

    Nice overview of Agile Product Management, maybe a bit too shallow, high level and simplistic. It is a really good source of information for someone who is interested in Agile Product Management. I ex...

  • Marcin

    Really good guide to the role of Product Owner and approach to project management in Scrum....

  • Mihai Rosca

    I must say, there's really not that much information out there when it comes to Agile Product Management as I initially expected. I mean, there is some, but I quickly ruled out most of what I found an...